PRINCIPLES
OF NGO MANAGEMENT
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PRINCIPLES OF NGO MANAGEMENT
UNIT - I Nature of Management: The definition of management, the management functions, management types, management skills, Manager's role and functions. UNIT - II Foundations of Management understanding: Historical forces shaping management - Early management - Classical perspective - Human resource perspective - Management science perspective - Contemporary extensions - Recent historical trends. UNIT - III Organizational goal setting and planning : Overview of goals and plans - Nature and purpose of planning - Types of plans - Steps in planning - Planning process - Strategies and policies - Premising - Decision Making - Making Planning Effective. UNIT - IV Overview of goals and plans - Organizing process - Organizing the vertical structure - Organizing the lateral structure - Balancing vertical and lateral structure - Departmentation - Line and staff relationship - Decentralization - Committees and groups. UNIT - V Staff: Nature of staffing - Recruitment and selection of managers - Training and development of manager - Appraisal of managers. Reference: 1. Principles of Management - G.R. Terry. 2. Management principles and practices - Thierauf & Douglars. |
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NGO ACCOUNTING & DOCUMENTATION
UNIT - I Fundamentals of Accounting: Booking Keeping, definition, objectives and importance - Accounting, definition, objects, functions and purpose of accounting, branches of accounting - different systems, double entry and receipts and payments of accounting - Banking procedures and formalities. UNIT - II Transactions - kinds of accounts - Journals - Ledger Accounts - Trial Balance - Final accounts - Balance Sheet - Profit and Loss Account. UNIT - III Accounting information system: Meaning and importance - End users of accounting information - Limitations of financial statements - Accounting Vs. Reporting formats of financial statements. UNIT - IV Accounting information: Menus in Tally, Managing Groups - Types of Groups, Ledgers - Types of Ledgers. Vouchers - Types of vouchers - Inventory: Various stock groups - Creation, displaying, Altering and Deleting - Processing through Tally. UNIT - V Preparation of Reports through Tally Trial Balance Sheet, P&L Account, Stock Summary, Ratio Analysis, Display Menu, Account Books, Statement of Accounts, Statement of Inventory, Cash/Fund Flow Summaries, Day Book. Customizing Tally - Tally Audit Backup and Restore-security in Tally. Reference: 1. Manual of Practical Management for Third world Rural Development Associations - Fernard Vincent - Volume-II - Financial Management - IRED-3 rue do varembe, Case 116, 1211 geneva 20, Switzerland. 2. Governanace & Financial Management in non-profit organization - M.Kandaswamy - Executive Director, Canitas India, CBCI Centre, Ashok Place, New Delhi-110 001. 3. Financial Accounting on Computers using Tally-Namata Agarval.(Drematech Publications). 4. Accounting by TALLY-Lalitha B.Singh, Vishnu P. Singh (Asian Publishers). |
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FUND RAISING
UNIT - I Historical role of Philanthropy - Achievements of Philanthropy - Limitation - Role of Philanthropy today. UNIT - II How to get started on Fund raising - Strategies for getting started - Who to approach and why - communication - How to present your case. UNIT - III Corporate Partnership - Pre-preparatory stage - Preparing stage - determining your needs - Identifying and prioritizing corporate partners - Preparation of basic communication materials - Implementation - Follow up and reporting. UNIT - IV Direct Mail - Contents of the mailer - Types of mailers - Mailing - Factors of success of mailers - Cost benefit Analysis - Follow up - Infrastructure - Data Base analysis and Reliability. UNIT - V Event Marketing - need for events - Types - Steps for planning an event - benefits of Organizing events - Limitations of events - Internet applications for fund raising - Networking - Exchange information - Building contractors - Sharing experience - Lobbying. |
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SOCIAL MARKETING
UNIT - I Core concepts of Marketing, 4 P's of Marketing - Essentials of Marketing - Environmental Scanning for Marketing - Marketing Research. UNIT - II Role of Marketing with special reference to India - Segmentation, Positioning and Targeting - Product Life Cycle. UNIT - III Social Marketing and its implications for NGO'S Social Marketing Institution for India, Social Marketing strategies - Marketing - Sanitation, Education, Family Planning, Medicare, Afforestation and Small Savings. UNIT - IV Social Advertising - Importance - Positive and Negative influences - Policy decisions - Testing and effectiveness. UNIT - V Rural Marketing - International Marketing, emerging trends in Social Marketing, Internet Marketing. Reference: 1. Social Marketing - S.M. Jha. 2. Marketing Management - Philip Kotler. |
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ENERGY ENVIRONMENT
UNIT - I Energy - types - Forms - Conventional and Non-conventional - Advantages and Disadvantages. UNIT - II Solar Energy - Origin - Assessment - Harnessing - Thermal Rank - Solar Cooker - Hot Water and Hot Air Systems - Solar Ponds - Solar Desalination. UNIT - III Solar Cells - Power Generation through Solar Cells - Photo Voltaic systems - Applications Stand alone and grid connections. UNIT - IV Wind Energy - Principle of harnessing - Wind Mills - Applications - Wind Power Generation - Energy Storage. UNIT - V Biomass - Resources - Assessment - Conversion routes - Thermo Chemical and Biodegradation - Combustors - Pyrolysis and Gasification - Liquid Fuels - Biometharations - Applications. UNIT - VI Other non-conventional sources - Tidal Power - Wave Power - Geothermal Energy - Hydrogen Energy - Preparation - Storage and Distribution. Text Books: 1. Renewal energy - By G.D. Rai. 2. energy for the future - Vivakananda Kendra, 1997. Reference: 1. Rural Energy - Medium and Large Scale Biogas Systems - FOA & LUN, Bankok, 1996. |
BSS SYLLABUS
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